Craig Cotton
Assoc. AD/External Ops./NSUAF Executive Director

Phone: (757) 823-2667
Email: jccotton@nsu.edu

Craig Cotton is in his ninth year as associate athletics director for external operations. He is also in his sixth year as executive director of the NSU Athletics Foundation. Cotton joined the NSU athletics staff after serving as marketing manager at Howard University.

Cotton’s primary duties at NSU include developing and managing marketing and public relations projects with particular focus on the “Team Spartan Corporate Partners Program,” a comprehensive sports marketing initiative designed to attract corporate sponsorship and funding for the athletics program.    

Previously, Cotton worked for seven years in the Delaware State University Public Relations Office. He arrived at the Dover, Del.-based institution in 1992 and served as sports information director for two years before his appointment as the university’s director of public relations and marketing in 1994.

From 1988-1992, Cotton was associate director of sports information at Temple University. He worked for seven years (1981-1988) as sports information director and administrative assistant to the director of intercollegiate athletics at the University of
Maryland-Eastern Shore. 

Cotton was also a press operations manager for the United States Olympic Committee (USOC) at the 1996 Summer Games in Atlanta, Ga.; 1995 Pan American Games in Mar del Plata, Argentina; and the 1994 U.S. Olympic Festival in St. Louis, Mo.

Cotton is a native of Greensboro, N.C., and a 1980 graduate of North Carolina A&T State University, where he earned a bachelor’s degree in English-mass communications. He received the M.Ed. degree at Temple University in 1995. 

 Cotton and his wife, Cynthia, reside in Norfolk, Va.


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